MIX Marketing Communications Edisi April 2014 "Brands Turning Point Strategy di Pasar Indonesia" COVER STORY. Brands Turning Point Strategy. Ketika brand menghadapi situasi stagnan: penjualan dan revenue tidak lagi bergerak naik, margin cenderung menurun, dan...
MIX Marketing Communications Edisi APRIL 2013 MEMAHAMI AUDIENCE MEDIA SOSIAL INDONESIA Indonesia Most Outstanding Brand Campaign in Social Media 2013. Mulai banyak merek di Indonesia menggelar kampanye di Facebook, Twitter dan YouTube. Namun tak mudah...
